Electric, one-of-a-kind, and bursting with talent—that’s how the audience at NYC’s iconic venue, Don’t Tell Mama, described the unforgettable performance by singer-songwriter FABRIZZIO, who launched the official music video for his debut single, HARD 2 FORGET, during a night filled with emotion and drama.
The performance unfolded in four acts, built around the concept of pop theater—a bold stage experiment blending music, acting, and emotional storytelling. FABRIZZIO stepped into the role of the Alter-Ego, a pop persona he created to bring this intimate, shadowy tale to life. It was he narrating, performing, and opening a window into his inner world.
The show, a perfectly balanced blend of concert and theater in its purest pop form, was structured into four narrative acts titled The Birth of the Alter-Ego, The Guest, The Fall of the Alter-Ego, and The Rebirth of the Alter-Ego. Through these chapters, he told part of his own story in the most personal and vulnerable way possible, aiming to forge a real connection with the audience. He was joined onstage by fellow performers Kyle Parks, Skye Stauffer, Mikeal Campbell, and Darci Garibay, along with dancers Jamie Camejo and Valeria Soler.
“The first part, ‘The Birth of the Alter-Ego’, is about me fighting back and forth against my darkest version after overcoming a breakup, the dark pop section of the event. When covering ‘Thriller’, I fully become the dark alter ego, my darkest version, which I finally break free from with the song ‘One Way or Another’,” shares FABRIZZIO.
The Guest takes place during a time when he arrives in a new environment, begins to socialize, meets someone new, falls in love, and ends up heartbroken. As a symbolic gesture, the singer shares the stage with fellow artist friends during this act.
In the third act, The Fall of the Alter-Ego, Lady Gaga’s Bad Romance becomes the ultimate symbol of love’s demise—his emotional breaking point. This sets the stage for the final chapter: The Rebirth of the Alter-Ego, in which dancers rescue and rebuild him, transforming FABRIZZIO into a healed version of himself, The Light Alter-Ego, as he performs his upcoming single, “ALTER-EGO.”
Getting the show off the ground wasn’t easy. FABRIZZIO spent weeks rehearsing while juggling work and personal challenges. He faced technical hiccups, last-minute changes, and the emotional weight of telling such a personal story. But none of it stopped him from delivering a raw, heartfelt, and unforgettable performance.
Although HARD 2 FORGET marks his official debut, FABRIZZIO is far from new to the spotlight. Born in Lima, Peru, he began his artistic journey as a child with the National Children's Choir of Peru, which took him across America and Europe.
Over time, his passion led him to explore music production, theater, and on-camera acting, landing roles in Peruvian TV series like Los Milagros de la Rosa, Al Fondo Hay Sitio, and BRUJAS. He also starred in commercials and stage musicals, including a standout performance as Tony in the Peruvian adaptation of West Side Story.
Fully committed to his craft, FABRIZZIO later moved to New York City to study at The American Musical and Dramatic Academy (AMDA), where he received a full scholarship and intensive training in vocal technique, acting, and dance.
HARD 2 FORGET was written when FABRIZZIO was just 14 years old, originally conceived as a heartfelt letter to a friend stuck in the pain of an unresolved breakup. Years later, that melody came back to him, this time fueled by his own emotional journey. He reimagined and produced the song from scratch, now with the maturity and nuance of personal experience.
Blending indie rock, dark pop, R&B, and Latin pop, the track was elevated by Oscar-winning Peruvian producer Esteban Albán. The music video, shot in Lima with a crew of rising indie filmmakers, is a visually compelling piece that explores internal battles with fear, anxiety, and self-doubt, portrayed through shadowy symbolism and haunting imagery.
With a warm, expressive voice and a deeply original stage presence, FABRIZZIO captivated the NYC crowd and firmly planted his flag in the world of emerging Latin pop. His performance was a theatrical journey, the birth of a character, and the introduction of an artist with a clear vision and unwavering dedication.